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tori praver
Tori Praver grew up on the sands of Maui, Hawaii, surfing and swimming in the sun of the tropical island paradise. Her childhood experience led to a life-long love of the beach lifestyle and provided the best background to launch her own swimwear line. Today, a successful swimwear model and designer, she knows just what women want to feel confident and comfortable. She channeled her expertise into an alluring line of separates, one-kinis and cover-ups that will have women strutting down the boardwalk or launching into the waves.

“The fact that I'm a model besides designing for Tori Praver swimwear has only been a huge advantage. I feel very confident having two jobs and I can express my creativity in both - but in different ways. As a model - I love taking direction - being oriented. As a designer - I'm free as a bird and the ideas come from my heart. Not to mention I have a sincere passion for the fashion industry and particularly for the professionals that work at it - stylists, editors, so being in touch with them - from two different angles - just fulfills me.”

 

As a model, Praver’s big break came when she was asked to follow in the footsteps of such iconic superstars as Claudia Schiffer and Eva Hertzigova as the face of Guess? She has worked with some of the industry’s most renowned photographers including Bruce Weber, Patrick Demarchelier and Gilles Bensimon. Tori has been featured on the covers and inside pages of top magazines such as Vogue, Elle, Marie Claire, and Glamour among others. She has also appeared three times in the coveted swimsuit edition of Sports Illustrated.

 

Tori’s sophisticated taste and eye for detail has been influenced by the designers with whom she has worked and the many places she has traveled. “I have been blessed to experience so many gorgeous places and have been exposed to so many amazing cultures, I can’t help but be inspired when I travel.” Yet Praver maintains her own simple yet successful philosophy that fuels her eponymous swimwear line, “I decided to create designs that are more democratic in a way - I love when mother and daughter both wear my product. I will appeal to both young girls and more mature women.”

 

Praver travels the world for both of her careers and finds inspiration in her explorations. “I'm free as a bird and the ideas come from my heart.”  This season Tori found inspiration in her trips to Southeast Asia, which is evident in the tribal prints and natural colors of the collection that exude calm and reference exotic locales.  Always conscious of fasihon's trends, while remaining faithful to her origins as a surfer, Tori ensures the collection offers patterns and textures that could fit on the runway in styles and shapes that could hold up against the Hawaiian waves.  
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